20/02/2014
During the workshop (e-commerce) in East Chamber Qatif Branch
Specialists: 45 percent are using (Internet) Kingdom in January
E-marketing specialists said that mobile phones are a vital component for use in e-commerce, and demanded to wait before making a decision to choose your provider to host the site, to get appropriate advice and serving process marketing entrepreneur.
Ahmad Matar e-marketing consultant in his paper presented at the workshop entitled ' online marketing ' during a workshop organized by the East Chamber Wednesday evening 19 Feb 2014 to Qatif Prefecture branch (ETO for entrepreneurs) to e-marketing, is the achievement of marketing objectives and communicate with the public over the Internet/electronic media, including Web sites, social networks, mobile, indicating that electronic commerce is the buying and selling products and services online, and marketing These products and services, noting that e-marketing strategy is a plan by marketers to support the achievement of business goals and marketing by Internet marketing, multi-channel marketing, an integration of different channels and support each other to achieve the best results from communication , access and deployment.
Advised to wait before making a decision to choose your provider to host the site, with a view to obtaining advice regardless of offers and promises made to secure the connection and server speed and capacity. He called for paying attention to a variety of factors before choosing a service provider to host the site, price and go (jurisdiction) and technical specifications and technical support, plugins (features) and the quality of equipment and customer satisfaction (assessment) and features e-mail and control panel (the interface) and area for expansion and growth.
Khaled Al thawadi Said (expert in the field of electronic commerce and marketing) in his paper entitled ' e-commerce opportunities for entrepreneurs ' that mobile phones are a vital component for use in e-commerce, mobile phone users checking their phones 150 times a day, 23 times to read text messages, noting that the statistics on Internet users in the Kingdom suggest that for up to 45 in January (2014) and pointed out that social media contributed significantly to the growth of electronic commerce, Especially for individuals who benefit from such networks in marketing development, with still large companies and SMEs have less benefit from this trade is growing globally, growth in large corporations and SMEs less than average time to bet.
He said the payment problems should not be an impediment to electronic commerce, a lot of successful experiences with this disability not a stumbling block to the development of the size of incomes, indicating that there are multiple ways to overcome this dilemma, for example, payment received time and other tools that can be invented to get financial rights, stressing the need for credibility and the ability to reach consumers within a short period of time not exceeding a month, calling for faster communication with customers through responding to inquiries in a short time, pointing out the importance of using social media in the promotion of the products, citing the many successful experiences of gender ' men – women '. The video is currently the best way to communicate the idea, is most capable of rapid deployment compared to any other means of transmission, visual content to take advantage of the free sites that provide the feature to upload videos, stressing the importance of using specialized in e-commerce sites to promote products, there are many sites available that allow for promotion.
